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May 7, 2025 / May 7, 2025 by Vertical Axion
What’s the weakest link in your cybersecurity strategy? It’s not your firewall or antivirus software but your people. Social engineering targets human behavior and tricks you and your employees into giving away valuable information. Learn more about it here. What Is Social Engineering? Brute force isn’t the only way to gain private information, system access, […]
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April 28, 2025 / April 28, 2025 by Vertical Axion
How much do your employees know about AI? If you think you have a team of experts on staff, you might want to look closer. A recent study from Pluralsight found that more than 75% of tech workers claim to know more about AI than they do. In an environment where AI expertise is becoming […]
April 26, 2025 / April 26, 2025 by Vertical Axion
Can you imagine spending years building your business, only to have it compromised in seconds because you decided to use “password” as your login code? You might be thinking, “Who would do that?” According to research from password manager NordPass, more people than you might expect are using weak passwords, putting their businesses and livelihoods […]
April 18, 2025 / April 18, 2025 by Vertical Axion
Customer service can make or break your business’s reputation. Your customers expect quick, efficient, and helpful responses, and not always during regular business hours. This is where AI chatbots in customer service can reshape customer interactions and create lasting relationships. Chatbots and AI-powered customer service can’t replace human interactions entirely. However, when used intelligently, they […]
April 3, 2025 / April 3, 2025 by Vertical Axion
Do you and your team feel bogged down by repetitive tasks? Business process automation is the key to reclaiming your time. Many establishments across various industries already leverage it to fine-tune operations. Keep reading to learn more about this process and why it is important. What Exactly Is Business Process Automation? A typical workflow involves […]
February 15, 2025 / February 15, 2025 by Vertical Axion
What would you do if cybercriminals held your company data hostage? Unfortunately, these incidents are becoming more commonplace. Prepare for the growing threats. Keep reading to learn more about ransomware and resilience. What Is Cyber Resilience? Traditional security strategies focus solely on defense. Cyber resilience takes this further by helping businesses recover successfully when things […]
February 14, 2025 / February 14, 2025 by Vertical Axion
Why does talking about cybersecurity feel like decoding another language? Obscure terms can leave even the most tech-savvy professionals scratching their heads. Business owners need to take action before their operations take a hit. Keep reading to learn more. Communication Problems Across the Board Acronyms slow down communication and create gaps in understanding. For example, […]
February 3, 2025 / February 3, 2025 by Vertical Axion
Being a company owner in the 21st century means staying up-to-date with all technological advancements in the business realm. That includes artificial intelligence and machine learning, which take the world by storm. However, while some believe AI is meant to replace human workers, others believe AI integration in the workplace is the only thing that […]
January 31, 2025 / January 31, 2025 by Vertical Axion
The good news is that the old way of life is starting to seep back in, replacing the “new normal” lifestyle that originated in 2020. Masks are no longer mandated, and people feel safer out in public. However, the bad news is business owners like you have to make a difficult decision: bring workers back […]
January 24, 2025 / January 24, 2025 by Vertical Axion
Your employees and customers have all visited stores and cafes or navigated public transportation systems offering patrons free Wi-Fi. Most people have happily connected to these networks, hoping for a faster connection or a quick update from work. Even so, considering the myriad of public Wi-Fi risks should spark some hesitation. Using freely available Wi-Fi […]
January 22, 2025 / January 22, 2025 by Vertical Axion
If there’s one thing that almost everyone can agree upon, looking good on video calls for work can often feel more difficult than necessary. The latest Google Workspace updates may not be able to tame your bedhead or fix your tired eyes, but they will help keep your image in the right place so no […]
January 21, 2025 / January 21, 2025 by Vertical Axion
To anyone outside the technology field, the idea of artificial intelligence likely worries them about their jobs. After all, nothing’s changed enterprise operations quite as much in recent years, and there’s confusion and anxiety about how technology is reshaping how we work. Adequately preparing organizations for AI requires finding ways to implement new tools so […]
January 1, 2025 / January 1, 2025 by Vertical Axion
Finding a job in today’s competitive market is difficult enough on its own. Still, with the rise of artificial intelligence, it’s becoming even more difficult. Hackers and scammers are leveraging generative AI tools, deepfake technology, and social engineering tools to attack job seekers. When successful, these AI scams can cause financial devastation and take a […]
December 24, 2024 / December 24, 2024 by Vertical Axion
As organizations use artificial intelligence for data-driven decision-making, automation improvements, better efficiency, and enhanced innovation, many find that there aren’t enough skilled professionals to build the necessary infrastructure and leverage it to its full advantage. The explosive growth of AI means that demand for individuals with skills in data science, network design, and management is […]
December 23, 2024 / December 23, 2024 by Vertical Axion
Today’s field service technicians have more complex responsibilities than ever before. Increasing technological complexity, combined with changes in the workforce, often means longer downtimes and delays for companies that need support from field service technicians who don’t always have the experience to solve their problems effectively. Augmented reality smart glasses show some promise in solving […]
December 21, 2024 / December 21, 2024 by Vertical Axion
Suppose you create content to market your business. In that case, you’ve likely heard the words “user intent” and its importance to SEO strategy and its effect on conversion. Essentially, when you understand what users are looking for — and provide it to them — you’ll capture more of their attention and enjoy a greater […]
December 19, 2024 / December 19, 2024 by Vertical Axion
Protecting your company’s network against ever-evolving threats is a priority. Still, the ongoing cybersecurity skills crisis presents challenges beyond staying ahead of threat actors and malware. Is your company among the majority with open cybersecurity positions? Do you worry about whether your defenses are adequate to stop an attack? Chances are, both answers are “yes.” […]
December 11, 2024 / December 11, 2024 by Vertical Axion
Getting your business up and running is a challenge, especially when building a new brand from the ground up that must compete with similar long-standing companies. It would help if you advertised to get your target audience’s attention and regularly track how your company is doing to ensure success. But when the unpredictable occurs, you […]
December 7, 2024 / December 7, 2024 by Vertical Axion
While running a business can be an exciting feat, tedious and repetitive tasks combine with the more rewarding ones, draining employers and workers alike. From handling returns that could be automated to responding in customer chats with answers a bot could find, business automation can help. So, why are employers acting cautious? Ricoh Europe Research […]
November 29, 2024 / November 29, 2024 by Vertical Axion
Managing power consumption in industrial enterprises is critical due to soaring costs and an increased focus on sustainability. As more companies integrate renewable power sources like solar and wind into their energy strategies, the need for more advanced energy storage technologies is also rising. What Is Energy Storage? Wind and solar energy are, by far, […]
November 28, 2024 / November 28, 2024 by Vertical Axion
You must stand out when there’s a sea of companies like yours offering the same products and services. Many choose to do so with unique selling points such as certified work, free services, and decades of experience in the industry. But whatever your angle, ensure tech-enabled personalization is also in your corner. Why Is Personalization […]
November 27, 2024 / November 27, 2024 by Vertical Axion
If you’ve been in business for a long time, you probably prepared your company for takeoff by buying infrastructures like in-house servers and other hardware and software. Unfortunately, that meant dealing with equipment that could go down at any moment or lost data due to device damage or theft. Supercloud networking is changing the game […]
November 20, 2024 / November 20, 2024 by Vertical Axion
Whether starting a business or growing your long-standing one, it’s difficult to tell how much data storage and hardware systems you need to keep everything functioning optimally. While paying for too much can reduce your profit margin, not having enough can halt company operations. Luckily, cloud computing has changed how we store data, proving more […]
November 16, 2024 / November 16, 2024 by Vertical Axion
Knowing what your customers need and want is the foundation of all winning marketing campaigns. Without a solid understanding of their pain points and preferences, it’s virtually impossible to successfully engage buyers and turn prospects into customers. To remain competitive, B2B marketers must keep up with the changing landscape of customer expectations and embrace modern […]
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